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Central Coast Rivals Announce Landmark Series

10/16/2009

Courtesy of UC Santa Barbara Athletics

The athletics rivalry between UC Santa Barbara and Cal Poly has grown in recent years, and now the schools plan to put their competition to good use.

As the Gauchos and Mustangs battle it out on the field, diamond, court and in the pool, the Big West Conference rivals will seek to make fans and students aware of their campuses' recycling and sustainability efforts. The eco-slant to the rivalry fits both the colors of sustainability (blue and green) and each schools colors (blue for UCSB and green for Cal Poly).

"The idea for this rivalry series and the opportunity to use it to shine a light on environmental and sustainability issues is very unique," said Mark Massari, UCSB's Director of Athletics. "On behalf of the entire campus, we are excited to use our games against our Central Coast partner, Cal Poly, to communicate the tremendous strides UCSB is achieving as a green and sustainable campus.

"I also want to personally thank Alison Cone (Cal Poly AD) for realizing what a wonderful opportunity this is for both of our campuses."

The Blue-Green Rivalry is based on Gauchos and Mustangs competing in 16 sports. Each winner will receive one point per win (regular season) with two points being awarded to series winner in baseball and softball. The overall winner will be announced each spring.

The creative angle of using games to promote campuses' sustainability and recycling efforts is first of its kind in college athletes. Both Cal Poly and UCSB plan expanding marketing of the innovative rivalry series to include sponsor messages, recycling challenges, and additional promotional platforms in upcoming years.

Blue-Green Rivalry scorecard with point value:
Women's Volleyball              2
Men's Soccer                       2
Women's Soccer                  2
Men's Cross Country           1
Women's Cross Country      1
Men's Basketball                  2
Women's Basketball             2
Men's Golf                            1 *
Men's Swimming/Diving       1 *
Women's Swimming/Diving  1 *
Men's Track & Field              1 *
Women's Track & Field         1 *
Men's Tennis                         1 *
Women's Tennis                    1 *
Baseball                                 2 (Series winner, best 2 of 3)
Softball                                   2 (Series winner, best 2 of 3)

* Highest finisher at Big West Championships

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